Adidas to release augmented reality sneakers

The shoe business is serious stuff. For the record, men love shoes as much as women and the latest Adidas releases are just further proof. Of course chicks dig Star Wars so don’t get mad at me. But let’s be real, Adidas is going at the heart of the fanboy sector. Now, they are upping the ante with these augmented reality sneakers. The game pack is a set of five shoes.

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